October 23, 2024

Aligning Executive Succession Planning with Long-Term Business Strategy

By: sanjay sathe

Given today’s dynamic business landscape, few employees stay with their companies for the entirety of their careers. In fact, research from the U.S. Bureau of Labor Statistics shows that the median tenure of U.S. workers with their current employer is 3.9 years. Additionally, tenure continues to decline among younger workers, with employees ages 25 to 34 averaging 2.7 years, compared to 9.6 years for those 55 to 64.

Executive Succession Planning Process – SucceedSmart leadership hiring platform
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No matter the reason for employee turnover — such as accepting a role at a different company, transitioning to a new industry, taking a career break, or retiring — having a proactive succession planning strategy in place is critical to long-term business success. Effective executive succession planning is particularly important to ensure your organization has a pipeline of capable leaders ready to step into key roles when the need arises. 

In this article, we’ll explore the importance of aligning executive succession planning with your long-term business strategy.

Understanding executive succession planning

Executive succession planning is the proactive process identifying, developing, and preparing future leaders within an organization. While talent pipelining often focuses on identifying external candidates, succession planning places an emphasis on preparing existing employees to take on leadership roles at the company.  

Executive succession planning goes beyond simply filling vacancies and is about ensuring the right talent is in place to drive your company’s vision and strategy forward. 

Benefits of proactive executive succession planning include: 

  • Minimizing disruptions often caused by leadership transitions
  • Cost savings by avoiding lost productivity due to open roles
  • Understanding existing and future skills needs and ways to fill skills gaps
  • Supporting a culture of training and development, which can increase employee engagement and retention
  • Ensuring valuable company knowledge isn’t lost when an employee leaves 
  • Preparing for unexpected organizational changes or market shifts 

Succession planning is also beneficial to employees in the following ways: 

  • Helping employees avoid burnout from an expanded scope of work when other employees depart the organization
  • Enabling employees to expand their skills, take on leadership opportunities, and grow in their careers 
  • Understanding the organization’s long-term business vision and commitment to employee development

Why succession planning needs to align with business strategy

Leaders play a critical role in business growth and success. Each time an executive or leader leaves your organization, company knowledge walks out the door and your team risks lost morale, productivity, and revenue. Analysis published in Harvard Business Review found that poorly managed CEO and C-suite transitions in the S&P 1500 can wipe out close to $1 trillion a year in market value each year. Because of this, succession planning is critical to your overall business and talent management strategy. 

HR leaders recognize  the importance of succession planning and are leading the charge with implementing proactive leadership development and succession plans. According to the 2024 Voice of the CHRO report distributed by Mercer, over half of respondents (52%) identified building leadership capabilities as their top priority. Additionally, among surveyed CHROs, succession readiness for critical roles (39%) and executive roles (37%) were identified as the top two significant people risks at their organizations.

In an ideal scenario, succession plans should be in place for all roles across the organization. However, this can be challenging to scale, especially at larger companies. At the very least, individual succession plans should be created for C-suite, executive, and management positions, as well as any critical specialist roles that would leave a significant knowledge gap if they leave the organization. 

Steps to successful strategic executive succession planning 

Many organizations don’t have formal succession plans in place and instead take a reactive approach to backfilling roles as the need arises. Consider implementing the following steps to take a more strategic, proactive approach to executive succession planning. 

1. Understand your organization’s long-term business strategy 

Start the process by thoroughly understanding your company’s vision, goals, and strategic initiatives for the next five to 10 years. Your business strategy outlines where you want your company to be in the coming years, such as revenue growth goals, new products or services, and expansion into new markets. 

By aligning succession planning with this strategy, you can identify the specific leadership skills and experience needed to achieve your goals. This approach can help you prepare and develop internal candidates or seek external talent that matches your future business needs. 

2. Create a succession plan template

Rather than starting from scratch each time you need to fill an executive or leadership role, developing a succession plan template for critical roles across the organization can help your organization better prepare for internal transitions.  

Here are some details to include in an executive succession planning template: 

  • Job title
  • Name of current employee in the role
  • Length of time the employee has been in the role 
  • Risk of the employee leaving
  • Job description or a bulleted overview of the role and responsibilities 
  • List of required skills (for both now and future success in the role) 
  • Team members and direct reports (if relevant)
  • Shortlist of potential internal candidates  
  • Development plans and timeline to improve internal candidates’ readiness to take on new roles 

3. Gain internal buy-in and approval

While developing a succession planning strategy is often the responsibility of HR and talent teams, confirming alignment and approval from leaders and other stakeholders within the company is essential to successfully implementing the strategy.

Schedule a meeting with leaders and executives across the organization to share the strategy and request and encourage feedback. During this meeting, you can have productive discussions to begin finalizing the plan. Following the meeting, also provide a few additional days for stakeholders to review the plan on their own and share additional feedback. 

Gaining buy-in from executives and leaders at your company is particularly important because leaders also need to understand how succession planning will impact their specific roles. 

As part of the review and approval process, also consider sharing the plan with your board of directors or board of advisors, if applicable. The Voice of the CHRO report from Mercer cited above found that executive succession ranked second among the top HR and people topics on the board agenda, with 42% of CHROs emphasizing its significance.

4. Implement the succession plan 

Once you’ve developed a succession plan template and identified the skills required for success in each role, you can focus on implementing the plan. This process involves:

  • Assessing current leaders and high-potential employees
  • Creating development plans tailored to your long-term business needs
  • Offering learning and development resources to employees 
  • Creating a culture that encourages ongoing learning and development 
  • Providing mentoring and executive coaching opportunities
  • Assigning stretch assignments and cross-functional experiences to enable high-potential employees to gain more experience 
  • Discussing development progress and areas for improvement during employee performance evaluations 

5. Adapt to market changes

Keep in mind that a succession planning strategy should be a living and evolving document. As market dynamics or business priorities shift, you may need to add new leadership or executive roles to your team. Additionally, the skills needed for internal or external leadership candidates to succeed may evolve over time. 

Keeping an ongoing pulse on the market, your business needs, and your target audience’s pain points and priorities can help you evolve your executive succession planning over time. 

6. Build a pipeline of qualified external candidates

While succession planning prioritizes developing current employees to take on future leadership and other critical roles. This approach offers many benefits, such as cost savings and smoother transition and faster learning curve compared to external candidates. In fact, research from Harris Poll and Express Employment Professionals found that 70% of hiring decision-makers surveyed would prefer to train current employees for different roles before bringing on new workers.

Despite the benefits of developing and transitioning internal employees, this isn’t always an option. Because of this, building a pipeline of qualified external candidates can help you proactively prepare to address leadership and executive transitions as needed.

Ways to build a pipeline of external leadership and executive candidates include leveraging an employee referral program or using an executive recruitment platform or other HR technology to proactively source and build relationships with prospective candidates for future opportunities. 

Futureproof your executive team with SucceedSmart 

Executive succession planning is not just about filling roles, but rather about ensuring you have the right leaders in the right roles to drive long-term business success.By taking a proactive approach and aligning succession planning with long-term business strategy, you can prepare your leadership team to thrive in an ever-evolving business landscape. 

Whether you’re developing succession plans building a talent pipeline of external candidates, SucceedSmart executive search software can help ensure you have qualified leaders on your team to achieve strategic business goals. 

Our powerful blend of AI-led technology and human expertise from expert talent advisors enables organizations like yours to proactively build pipelines of qualified candidates for both current and future roles. Learn more: request a demo today